After learning jade identification, I made my traditional business flourish

I am in the tea business. In recent years, the market has been sluggish and competition has been fierce. The tea business has become increasingly difficult to do. I plan to switch to other businesses. After selecting and thinking about more than ten projects, I plan to add jade and jewelry business to my original business. Jewelry customers are at the same level as our store’s existing customers, and are all high-end consumers. I think the reason why traditional tea shops are difficult to thrive is the gap in consumer groups. Customers often need to "earn" trust through interpersonal communication.

But since I knew nothing about jewelry, self-study would be a waste of time. I decided to take a shortcut and find a teacher to teach me. I remember it was the fall of 2013. I went to Ruili International Jewelry and Jade School, the source city of jade, and participated in a 10-day jade identification training for bosses. The jade teacher took me to the jewelry market every day for practical training and to visit jewelry store owners with whom I had good relationships. I quickly understood 90% of this “deep water” industry. It is worth mentioning that by using the core methods taught by teacher J and bargaining with jewelry sellers, I can basically get the wholesale price, which is great value! After returning to Shandong, I started to work hard on my jewelry business. I sorted out and classified my existing customers and positioned my jade products as auspicious Feng Shui ornaments. Currently, I have combined my tea store with my own, which has increased my tea sales by 3 times, and my jewelry sales are also over 100,000 per month....

I am studying in the Ruili International Jewelry and Jade Boss Class

Ever since I learned the jade identification technique, my experience is that there is no business that is difficult to do. The key is to find the interests of consumers and not just sell goods. I opened a jewelry store and a tea shop together. The teacher at the jewelry school taught me a unique method of attracting customers. I hold jade friends clubs and tea tasting parties every week to organize friends and clients to get together and chat. I took out the store's most valuable jade and told my friends the story of jade, its magic and the easy-to-understand jade knowledge I had learned. My friends were convinced and very interested. Gradually, they would come to my store to buy jade, and some even brought their friends. My customer base keeps snowballing, and I don't have to worry about customers at all. My main job is to make friends, drink tea with friends, and love jade....

I invested 300,000 yuan to open a jade shop. Every day, customers come to buy quite a lot.

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